Top 4 Benefits of Augmented Reality in Design

sapna sapu
3 min readMay 27, 2021

Top 4 Benefits of Augmented Reality in Design

Augmented Reality is a technology that has changed the way people of this generation are perceiving things. Top Augmented Reality developers are busy throughout the year integrating applications to some of the other businesses.

And it is important to have the best developers at bay to provide users with the best experience. In this post, we will discuss how Augmented Reality has contributed to product design and helped create engaging content for the users.

Surveys from some of the top Augmented Reality app development companies have narrowed down the following benefits:

Augmented Reality Brings Products to Life:

Visualization is one of the core activities in the design process. During early stages of development, product and user experience concepts are typically envisioned and shaped through sketching and CAD modeling.

Designers are very effective in using these tools to create a 3D model and digital content. But on the computer screen, their concepts are disconnected from realities of scale and spatial context in the physical world.

Augmented Reality design allows users to pull the idea out of the screen and drop it into the real world at full scale. They are then able to walk around it or walk within it and get a far better feel for form, proportion, and relationship to the environment.

They can visualize in higher fidelity much earlier in the process with a dramatically lower level of investment when compared to other forms of quick prototyping.

Visualization in Context:

It is one thing to be able to move the design out of the screen and completely another to see it within the actual context of use. As per this context, developers have witnessed tangible benefits of Augmented Reality design in helping users assess various concept alternatives.

For instance, we, at Sapizon Technologies had to support a Phase Two design selection with our client, we were able to load CAD models of the device into the AR headset and drive it to a local store and drop each hologram into the environment.

This enabled us to capture video walking around the product, observing and understanding the presence of each concept in the context of the space and the ongoing activity surrounding it. This concept is very useful in selecting the right approach.

Augmented Reality Can Be Enabled Across Geographies:

Virtual collaboration tools have been around for years even though they have varying degrees of effectiveness. Augmented Reality offers users another means to sharing in real-time.

Developers currently have Augmented Reality headsets like Microsoft HoloLens in their studios and have been experimenting to understand the potential. They can see the ability to pull in a broad range of stakeholders to review in-progress, virtual assets in a more natural way than ever before.

On the instance of the retail device, users were able to review our full mechanics' assembly outside in and inside out. With AR, they could stick their head inside the holographic model and see all internal details in their fully assembled state.

Efficiencies in Product Development:

Augmented Reality design can streamline development, particularly when paired with other prototyping methods. Leading AR app developers tend to believe in a flexible process that employs a variety of tools at different times.

Early on in the process, they can explore a broad range of options and visualize through virtual means.

This dramatically reduces their investment and allows stakeholders to tweak things at a rapid pace. As the field of concepts is narrowed, developers bring in 3D printing, sometimes in combination with virtual assets in AR.

For instance, our team combined 3D printing of a curved display element and overlaid it with an interactive UI simulation via AR. With this Mixed Reality prototype, they were able to test their concepts with expert users and gain valuable insights far earlier than traditional processes allow.

Conclusion:

As one of the best Augmented Reality app development companies, we at Sapizon Technologies, are rendering top-notch services for our clients. We possess a team of developers who are accustomed to delivering engaging experiences to users by creating thrilling apps.

We render services in various domains like Education, Healthcare, Manufacturing, Entertainment, Real Estate, and more. Book a free consultancy to understand in detail how we can improve your business.

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